I'm Emilie.
Profile
I’m a strategist, designer, and systems-thinker who bends ideas into stories and unveils designs that get things done. With a background in Business, Tourism, and Design—and a decade of international living in Amsterdam—I bring a global perspective to purposeful marketing.
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Based in Tasmania, I’ve worked across tourism, hospitality, and creative industries, shaping experiences and building brands with impact. Whether I’m developing a visual identity, launching a campaign, or mapping a user journey, I combine thoughtful design with data-led decisions to connect ideas with audiences.
Experience
My career has spanned guiding tours, managing events, designing for print and web, and leading creative marketing initiatives. I’ve worked with startups, not-for-profits, and large scale organisations to craft content, deliver campaigns, and create digital experiences that resonate. My hospitality roots sharpened my instinct for people and my creative work brings their stories to life.
Skills
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Brand strategy & creative direction
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Graphic design (digital + print)
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Social media content & analytics
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Idea generation & storytelling
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Campaign development
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Data-informed marketing solutions
Tools
Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Figma, Canva,
Mailchimp, Wix, Craft CSM, Wordpress, Google Analytics, Google Ads, Meta Business Suite, Typeform, Semrush, Sprout Social
Contact
0473 447 026